Portfolio

Web work



title WPT web site redesign (2007)
client Water & Power Technologies, Inc., WPT

type Website Redesign
position Senior Web Designer @ Earth Tech (in-house Creative Services Group)
project role
Project Management
+ Information Architecture
+ Art Direction
+ Flash Design & Build
+ [HTML & CSS] Build
background Responsible for site's redesign, throughout its phases (Discovery, Design, Development and Deployment + Maintenance), working closely with WPT's sales director.

I implemented a new process for site development in the group, injecting Tyco's, WPT's and Earth Tech's brand elements.

Site's new professional look, along with showcasing WPT's products and services, helped market the company during its divestiture, eventually to Infilco Degremont Inc.
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Home page: before redesign
Home page: after redesign
Working sample
Live site with Infilco Degremont Inc.

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IMPLEMENTED REDESIGN DEVELOPMENT PROCESS

+ "Scope of Work" agreement

+ Site architecture and planning

+ initial look and feel art direction

+ collaboration with graphic designer for landing and detail page design templates

+ initial site build architecture

+ collaboration with web designer for site's production and content implementation

+ Over saw maintenance requests after redesign as well


REVAMP SITE'S LOOK AND TECHNOLOGY

Tyco owned Earth Tech. Earth Tech acquired WPT. WPT identified themselves as their own brand, but wanted to be associated with Tyco. To accomplish (1) identity association and (2) to revamp the out-dated site, Earth Tech's in-house group, Creative Services, redesigned the site's branding and technology.

More dynamically driven information and features were added within the new sections, adhering to the existing site's look.

On the creative end, I designed a general template for the new sections, using color as a section indicator, integrating within the existing site. With the site as a reference, each graphic, font and .psd were recreated or figured out, as not provided by the former developer. I cleaned up the code and renamed all related files fitting within a php environment, to accommodate programmers' new features.

The overall goal was to maintain/clean up the site's front (visual graphics) and back (HTML - globally adding PHP code), while integrating new features (a collaboration effort with programmers).
With the existing site as a reference, each graphic, font and .psd were recreated or figured out, as not provided by the former developer. I cleaned up the code and renamed all related files fitting within a php environment, to accommodate programmers' DHTML to site navigation.

The overall goal was to maintain/clean up the site's front (visual graphics) and back (HTML - globally adding PHP code), while integrating new features (a collaboration effort with programmers).
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