Portfolio

Non-web work

title Logo Design (2010)
client myself

type Design Logo + Business Cards
project role Graphic Design
program(s) Illustrator

print details Front: CMYK + Spot UV. Back: CMYK + Foil Matte Black.

View Logo
View business card front
View business card back


title Logo Design (2005)
client USC Troy Philippines Alumni Association

type Establish Visual Identity
position Freelancer
project role Graphic Design
program(s) Illustrator

View process rounds and variations
title Joshua "Puzzle Boy" Super Hero (2010)
for nephew

type Hand-Drawn Puzzle Scene
project role Illustration
program(s) Wacom Intuos 4 in Photoshop


bakground Joshua loves puzzles + super heroes! So for a gift, digitally hand-drew an illustration of him. Took final drawing and had a vendor convert it into a puzzle as the final end product. Prior to illustration, took a couple shots for composition and pose.

Joshua Puzzle Boy Super Hero (2010) Hand Drawn Illustration


title Logo Design (2009)
client Asian/Pacfic Islander Queer Women/Transgender Activists (AQWA), Non-profit

type DesignLogo
position Freelancer
project role Graphic Design
program(s) Illustrator

AQWA (2009) Logo Design
title On the Go™ (2009 - current)

type Finger Drawings on iPod Touch
position Personal
project role Illustration
device + program(s) iPod Touch + Brushes App

background Accessibility and convenience in the digital realm is the norm these days. Here are some finger drawings done on this hand-held device. Still practicing. This inspired me to get a Wacom Intuos for more control. I enjoy having the ability to draw anywhere I am. It's just a pocket away.

blue ear bucky
airplane soda
apple fritter
break
burden
computer
face dude
green worth
leche flan guy
lightning
flight
old fashion 01
old fashion 02
pink monster
sad
sad pea pod
saving face
strands
tree
easy
word
word
word mango
word purple
word try
word wack
word young mango
word office
word pnut wack


title Chicago: NATJA Conference & Marketplace (2004)
client North American Travel Journalists Association

type Annual Conference Brochure
position Designer @ apollointeractive.com
project role Art Direction/Design Established look & feel + design parameters for brochure and web site. Designed brochure cover. Collaborated with print vendor and fellow designer for internal pages.

background Prior to designing the web site's look & feel, designed the conference's brochure cover and collaborated with another art director for the internal pages of the brochure. The look of the cover branched out into the web, to reinforce the conference's branding.

NATJA, a 300+ member organization, selected Chicago, Il. as the location for the 2nd Annual NATJA Conference & Marketplace at the Palmer House Hilton. This conference provided seminars and chance for fellow NATJA members to meet face-to-face, with a collective group of journalists, editors, broadcasters, and travel industry professionals.

Chicago: NATJA Conference & Marketplace brochure (2004)


title Logo Design (2009)
client Green Design Community

type Design Logo + Technology Consultancy
position Freelancer
project role Graphic Design + Technology Consultant
program(s) Illustrator

background Served as graphic designer and technology consultant for energy / environmental design start-up; created vector logo for a range of media.

Green Build Community logo


title The Wayfarer (2004)
client North American Travel Journalists Association

type Bi-Monthly Print Newsletter
position Designer @ apollointeractive.com
project role Graphic Design Production work
program(s) Photoshop, Illustrator, Quark

background Update print newsletter, working closely with NATJA representative for content. Newsletter designed by Art Director.


The Wayfarer print newsletter


title Platters Pattern (1999)
employer Karl & Kai Kani, LLC. fashion designer

type Fabric Pattern Fall 2000
position Graphic Designer @ Karl Kani
project role Graphic computer work
program(s) Photoshop and fabric pattern program

background Originally, took direction and worked closely with Karl Kani & Men's Art Director to come up with fabric patterns, based on season's color scheme. Did computer digitize work. Based on work done with this company, for 2004 portfolio, "updated" pattern's color scheme.

Platters Fabric Pattern
Magazine Fabric Pattern
Feather Fabric Pattern


title Postcards for Spring Magic Fashion Show (2000)
employer Karl & Kai Kani, LLC. fashion designer

type Postcard Layout
position Graphic Designer @ Karl Kani
project role Graphic computer work
program(s) Photoshop and Illustrator

background Took direction and worked closely with Karl Kani & Men's Art Director. Extended their vision on the computer, digitizing photo film print and inserting existing brand logo.

Kani Surplus - Spring 2000 postcard layout
Signature Kani - Spring 2000 postcard layout
Kani Jeans - Spring 2000 postcard layout
Black Label - Spring 2000 postcard layout


title Deconstruct Kani (2000)
employer Karl & Kai Kani, LLC. fashion designer

type Tee Shirt Graphic screen print design concept
position Graphic Designer @ Karl Kani
project role Graphic Design / Illustration
program(s) Photoshop and Xerox machine

background Work closely with Karl Kani for tee shirt designs, based on his and art director's vision and direction. Came up with exploring & deconstructing one way of print making, mixing analog Xerox machine with digital Photoshop. For 2004 portfolio, "updated" the season's color scheme.

Deconstruct Kani (2000) tee shirt design concept


title Travelworld International Magazine Logo + Look & Feel (2002)
client NATJA: Travelworld International Magazine

type Establish Visual Identity
position Designer @ apollointeractive.com
project role Art Direction/Design
program(s) Illustrator & Photoshop

background Create visual identity for NATJA's (North American Travel Journalist Association) monthly online magazine. Establish logo for magazine.

Travelworld International Magazine Logo + Look & Feel (2002)


title Beyond Time Comics & Black Tiger Logos (2003)
client Beyond Time Comics

type Establish Visual Identity
position Freelance
project role Graphic Designer
program(s) Illustrator & Photoshop

background Create visual identity for comic book company + first series cover title, "Black Tiger: Legacy of Fury". Set parameters for element uses. Modified graphics for tee shirt.

Logos elements(2003)
Elements on cover (2003)
Elements teeshirt (2003)


title Southcoast International Logo (1999)
employer Southcoast International Whole Sale Distributors

type Design Logo
position Intern
project role Graphic Web Design
program(s) Illustrator

background For 2004 portfolio, refreshed logo.

Southcoast International Logo (1999)
title Triggerfish Logo Concepts (2004)
friend concepting exercise for friend visualizing his project

type Design Logo + Identity
position Freelance
project role Graphic Design + Illustration
program(s) Illustrator

background Friend was thinking of a restaurant concept. Came up with some logo (visual identity) possibilities.

Hand drew two fish visual concepts.

Triggerfish (2004) Logo + identity concepts in sample context
title Gems of Spanish Verse (Illustration 1994 + Recreate cover layout 2004)
client Troy Philippines: Pilipino-American Cultural Night

type cover art + 5.5" x 8.5" Event Program layout
position Member
project role Illustration
illustration + program Pen & ink + Photoshop

background I made the original illustration for the actual event cover in 1994, but did not contribute to the event cover in 1994. In 2004, I recreated event cover layout as a personal exercise for my 2004 portfolio.

Gems of Spanish Verse (Illustration 1994 + Recreate cover layout 2004)
title RED-C (1994)
recipient Apartment 103 City Park, Los Angeles

type 30" x 20" Poster
project role Illustration
program(s) colored pencils (1994) + Photoshop (2004)

background Originally, 30" x 20" poster made from colored pencil work done on 11"x17" paper in 1994. For 2004 portfolio, manipulated original in Photoshop.

RED-C poster (1994 + 2004)
title Go Figure (2004)
client Personal project

type tee shirt color specs + postcard layouts
project role Graphic Design
program(s) Illustrator

intention Personal project to come up with a concept for a marketable line of products, based on these emotion based cute characters.

Go Figure tee shirt designs (2004)
Go Figure postcard designs (2004)
title Mars Bot 1 (1999)

type 8.5" x 11" Drawing
position Student
project role Illustration
program(s) Macromedia Freehand

Mars Bot 1 Drawing (1999)
title Bvlgari Jewelers at Nordstrom (1999)
mock client Nordstrom

type Magazine Spread 17" x 11" Ad
position Student
project role Graphic Design
program(s) Photoshop, Illustrator & Quark

Bvlgari Jewelers at Nordstrom Magazine Ad (1999)
title Waffle's Dream (1999)
mock client Touch Stone Pictures

type Movie Poster 28" x 40"
position Student
project role Graphic Design
program(s) Photoshop

background Designed a movie poster around this touching story, peeking into the close relationship shared between these young friends. Nightly waffle snacks between the two become the impetus of their conversation, thus relationship.

Waffle's Dream movie poster (1999)
title Lego Land (1999)
mock client Legoland, Carlsbad, California

type Travel Poster 28" x 40"
position Student
project role Illustration + Graphic Design
program(s) Illustrator

Lego Land travel poster (1999)
title Luscious Jackson: Naked Eye Album (1999)
mock client Luscious Jackson

type CD and CD Jacket Design
position Student
project role Graphic Design
program(s) Photoshop, Illustrator & Quark

Luscious Jackson: Naked Eye Album CD + CD Jackon design (1999)
title Honey Lemon: Harmony Breeze Tea (1999 + 2004)
mock client Harmony Breeze Tea

type Product Branding: Label Designs
position Personal Project
project role Graphic Designer + Product Branding
program(s) Illustrator

background Initially designed the bottle based on a drink concept for course project in 1999. For my 2004 protfolio, rethought another type of drink product and designed around that product's identity + brand.

Honey Lemon: Harmony Breeze Tea concept + design (1999 + 2004)

Tips
Links to images above belong to a lightbox gallery.
In galleries with multiply images, use your mouse scroll to view more images.
IMPLEMENTED REDESIGN DEVELOPMENT PROCESS

+ "Scope of Work" agreement

+ Site architecture and planning

+ initial look and feel art direction

+ collaboration with graphic designer for landing and detail page design templates

+ initial site build architecture

+ collaboration with web designer for site's production and content implementation

+ Over saw maintenance requests after redesign as well


REVAMP SITE'S LOOK AND TECHNOLOGY

Tyco owned Earth Tech. Earth Tech acquired WPT. WPT identified themselves as their own brand, but wanted to be associated with Tyco. To accomplish (1) identity association and (2) to revamp the out-dated site, Earth Tech's in-house group, Creative Services, redesigned the site's branding and technology.

More dynamically driven information and features were added within the new sections, adhering to the existing site's look.

On the creative end, I designed a general template for the new sections, using color as a section indicator, integrating within the existing site. With the site as a reference, each graphic, font and .psd were recreated or figured out, as not provided by the former developer. I cleaned up the code and renamed all related files fitting within a php environment, to accommodate programmers' new features.

The overall goal was to maintain/clean up the site's front (visual graphics) and back (HTML - globally adding PHP code), while integrating new features (a collaboration effort with programmers).
With the existing site as a reference, each graphic, font and .psd were recreated or figured out, as not provided by the former developer. I cleaned up the code and renamed all related files fitting within a php environment, to accommodate programmers' DHTML to site navigation.

The overall goal was to maintain/clean up the site's front (visual graphics) and back (HTML - globally adding PHP code), while integrating new features (a collaboration effort with programmers).
call me: 562-645-3435 \ email:
norwalk, ca. resume  
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